This paper by Vinod Pavrala and Kanchan Kumar, University of Hyderabad, Hyderabad, examines the manner in which ownership, management and control of media technologies by community self-help groups of marginalized women has initiated a process of transformation of power relationships at the village-level. This paper was presented at a seminar entitled, "Gender Perspectives on the Information Society: South Asia Pre-WSIS Seminar 2005" on 18-19 April 2005. The seminar was supported by APDIP and UNIFEM, and organised by IT for Change and partners. Visit the seminar homepage at http://itforchange.net/WSIS/gis/schedule.php